Privacy is good for business as it creates and maintains customer trust and loyalty.  Not following standard privacy practices is considered an unfair trade practice.  However if you are not complying with your own customer privacy policy, the FTC or a State Attorney General can fine and enforce a 20 year consent order for a deceptive trade practice.  Data transfers from an E.U. country to the U.S. must comply with the U.S. Department of Commerce's Safe Harbor privacy principles.  We build privacy programs that strengthen brand.     

A privacy breach can have a huge impact on your organization's bottom-line.  The Ponemon Institute's 2009 annual data breach cost study found the average breach cost to be $6.7 million based on $204 per compromised record times 33,000 average records.  The Gartner Group found the total cost of encryption, intrusion protection and auditing solutions to average $16 per record.  In other words, the cost to protect data is only 8% of the cost of a single privacy breach on a per record basis.  The good news is that Verizon Business' 2009 data breach investigations report indicates that 96% of breaches are preventable by reasonable controls.  We establish cost-effective data security programs to protect against such damaging breaches.   

When you have a breach, there is no time for learning on the job.  65% of breach costs are due to lost business, including customer defections and higher acquisition costs.  The primary reasons are delayed and poor customer notifications and communication.  We act quickly and effectively to control the damage.